visual identity, illustration, social media, packaging
wagsy
1ST PLACE NJ AD CLUB + AMERICAN GRAPHIC DESIGN BRANDING AWARD WINNER
Branding design for a pet pharmaceutical delivery company, whimsical and fun to keep healthcare lighthearted. An extensive illustration library was developed to be used in social media templates and mailer boxes.
Art Director
Rachel Zorel, 7 Layer Studio
Design Lead
Caitlin Kachmar, 7 Layer Studio

Wagsy was an online, direct-to-consumer pet medication, prescription, and wellness company. This fun-loving visual identity for Wagsy matches the enthusiasm and playfulness of everyone's favorite furry friends.
With a look that is modern and vibrant, Wagsy aims to make pet prescription and wellness effortless.
social media profile branding
Custom Mailer Box
Creative direction and packaging design for shipping pharmaceuticals to customers and their furry friends. Showcases the brand’s repeating pattern design, illustration, and tagline lockup.